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The Complete Guide to NAP Consistency and Citation Building

NAP stands for name, address, and phone number. A citation is any mention of those details on another website, such as a directory, a chamber of commerce page, or a review site. Together they form one of the quieter foundations of local search: if the details about your business agree across the web, search engines trust them more. If they conflict, trust erodes. This guide explains what to standardize, where to list, and how to keep everything clean over time. Why NA

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